Dorota Pindel

In the marketing and communications industry for 13 years. Has business, copywriting and strategic experience. Specialized in combining technology with analytics and business, educated in philology, cultural studies and business. She has co-created campaigns for both major brands and the SME sector. She implemented advertising strategies and concepts in cooperation with leading advertising agencies in Poznan and Warsaw, and her projects were appreciated by Effie and Golden Arrow juries, among others. In addition, she provided support in modeling and implementation of AI projects for consulting and technology companies. She has lectured on data analysis at Adam Mickiewicz University in Poznan.

Since 2022, she has been developing WebTalk Lab , an innovative R&D department offering Customer Experience products, as well as processes to innovate - pilot projects based on interactive technologies or AI optimization. She is a member of the SAR Working Group on AI in the communications industry. She is particularly interested in anthropology and its combination with technology. She is passionate about invention and the psychology of communication. She devotes her free time to travel, philosophy and old prints.